Personalized Adwords Certificates and Public Profiles on Google Partners

Google introduced Google Adwords Certificate and public profile page is now available on Google Partners.

To access your own certificate and public profile you need to follow some steps.
These steps are as follows:

To view the HTML version of your certificate:

1. Sign in to your Google Partners account at www.google.com/partners
2. Click the ‘My profile’ link in the ‘Overview’ section. 
3. If you’re AdWords certified, click the ‘AdWords Certified’ link to open a printable, HTML version of your certificate.
4. You can print the certificate or save it to your desktop to share with potential clients.

To share your Google Partners public profile: 

1. Select the ‘My Profile’ page link from the menu.
2. Visit the ‘Public Profile’ section of this page. By default, your public profile page is visible only to you. 
3. To make your profile visible to others, click the ‘Share with’ drop-down menu and select ‘Public.’ 
4. You can now click the ‘View Profile’ link and begin sharing your page with anyone. 
5. If you’re signed in to your Partners account, your profile's visibility status will appear at the top of the page. You may always change it from public back to private. 

Your Public profile will be looks like as below:

https://www.google.com/partners/#i_profile;idtf=104027237939461893484;

And Certificate will looks like as below:

Get Your own Public profile page & Certificate now!

A New Version of AdWords Editor 10.4 is Launched to Use

From now onwards we are having option to download new latest dwordsEditor Version 10.4. There are some new features which are very helpful to use after having lots of Google Adwords update.

Some of them are as below:

Bid Strategy: As per Google Adwords Editor we are now having option to manage flexible bid strategy. In Adwords Editor 10.4 we are having this option to use.

Network Settings: Still in old version we were not having option to select Search Network with Display Select but in Adwords Editor 10.4 we can choose all four types of AdWords network selection, Search Network only, Search and Display Networks, Search Network with Display Select, and Display Network only.

Engagement Ads: Now updated Adwords Editor having option of viewable CPM, more image ad sizes, and improved sitelink import. You can read about all the changes in the version 10.4 release notes: http://goo.gl/PCprzq  

A new version is now available to update from official website or still you can wait for automatically update prompt. To learn more about upgrading, including how to keep unposted changes and comments, please review these instructions: http://goo.gl/AYDOFr

Support for previous versions of AdWords Editor will continue for four months to allow you time to upgrade. To ensure uninterrupted use of AdWords Editor, you will need to upgrade by August 1, 2014

Principles of Digital Analytics Certification Free Available

Everyone is now aware that Google providing free Adwords certification now a days and all the Account Managers are in hope that soon they will get free Google Analytics exam free too. Might be this is possible in future but at present Google providing opportunity to pass "Principles of Digital Analytics Fundamental" exam with certification which is free of cost. You need to visit https://analyticsacademy.withgoogle.com/ and simply register yourself with required information. Once you done you will be able to access study material on same (containing #6 Units). After studying you can easily grab your own certification "Principles of Digital Analytics"

I got mine, Get yours too!!!

Traffic Analysing Tips by Avinash Kaushik, Digital Marketing Evangelist for Google

Avinash Kaushik is a well-known Analyst in Internet Marketing. He is the one that suggest how and why data is important and when you are good to analyse this then You can actually use that data in more improvement way. Recently Stephen Woessner, who is CEO of Predictive ROI discussed some points with Avinash Kaushik, which are really helpful for every analyst. Around 30 minutes of discussion captured in this video really give you more interest to analyse Data.

In this video Avinash Kaushik suggested to take care of #3 matrices that are helpful for actual insights traffics and can improve Bounce Rate:

1.       Focus on Targeting Options

2.       Landing Page Improvement

3.       Survey option available over Website

Watch the Video for more important points.