Creating a Social Media account
is quite easy but when maintaining same for great and continue visibility is
quite tough than we expect. By creating social profile does not mean that we are
visible to audience which is our target audience but we are also available to
existing customers which are not happy with our service. This could really put
a negative impact on our reputation.
To avoid negative response from social
media accounts, below are some recommendations:
1. Auto
Approval of Comments: Ever you post any update or article on social media
accounts, make sure that you disabled auto approval of all comments. As it is
not necessary that comments by follower will always positive. Better to have
Admin rights to review all comments manually and approve than.
2. Respond
As Soon As Possible: We all know when we post any comments on any updates then
we are actually subscribing all acivities on particular post. This means being
as a customer we need immediate respond, most probably within 24 hours. So
respond immediately to all questions or comments over posts.
3. Use
Professional Language: At the time of post you are not an individual person,
but A representer of your Brand service or company. So it is important, not to
rude or take anything personal when responding.
4. Responding
to All Comments are Not Necessary: Now a day most of the spammer do lots of
activities over Social profiles, which also include comments on posts. Being as
Admin of Social Profile you must be good to have understanding such a way that
who are spam comments and who actually need to have response back.
5. Understand
you Customer: Every customer expects to get some loyalty benefit and treated
like special customer. They are more interested to avail service from them who
treat their customer like human and not any umber like employee ID. They are
associated with your social pages because they want to have social experience
with you.
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